All marketers need to be tracking and analyzing the content they use to build awareness, generate leads, and boost conversions. But which metrics provide the most valuable insights, and which leave you wanting more?

In the Second Edition of The Definitive Guide to Content Analytics: Understanding the Data That Matters Most for Successful Marketing, we’ll show you:

• Four types of content metrics you should understand
• Which metrics provide the most valuable insights and which are deceiving
• How technology can help you understand why content performs the way it does

Sincerely,
The Acrolinx Team​​