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The ClickZ Network is the world’s largest online resource
of interactive marketing news, information, commentary, advice, opinion, research,
and reference. From search to e-mail, technology to trends, our experts provide
exclusive and in-depth coverage.
As an extension of our online offerings, the ClickZ Network hosts a series
of forums each year that also help interactive marketers do their
jobs more effectively. Whether you’re involved in e-mail marketing campaigns
or analyzing Web site traffic, ClickZ Events will help you better navigate today’s
online landscape. Learn more about our upcoming events.
Other Events: Search Engine Strategies |
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ClickZ
Specifics: Web Metrics - May 2, 2007
Online, almost everything can be measured: uniques, clicks, engagement, buzz,
opens, conversions, demographics, branding, and time spent are just a few examples
of the many available metrics. Marketers embrace the very real potential of all
this information... Find
out more » |
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ClickZ
Specifics: E-mail Marketing - May 14, 2007
E–Mail. The Web's dominant application remains an integral component of
any interactive marketer's toolbox. Just because it's been around almost as long
as the Web has doesn't mean e-mail marketing isn't morphing. E-mail's potential,
tools, techniques, and best practices are rapidly evolving. Find
out more » |
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ClickZ
Specifics: Advertising in Social Media - May 21, 2007
Social networks, user-generated content, blogs, feeds, tagging, social bookmarking,
game environments, and virtual worlds. It's Web 2.0, your customers are in control,
and the old-fashioned media buy has all but gone bye-bye. Find
out more » |
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