This is a SocialMediaNews Publication

In the murky social media waters of AI ethics, TikTok regulation, Twitter takeovers, tech layoffs, and political indictments, there’s no room for brands to slip up in online conversations.

Using a solid social listening strategy is the only way to get by unscathed. It’s why at ICUC we created an entire social listening service category dedicated to global brand safety.

Our global clients tap into a 24/7 team of social listening experts to track every conversation about their brand, competitors, and marketplace. They also:

✅ Convert social mentions into conversations, engagements and fresh content


✅ Test and refine marketing strategies before full market implementation


✅ Attract new, loyal followers through social intelligence data


✅ Monitor the entire web for industry risks, social trends, and market opportunities


Have you adopted social listening tech? We do the listening for you, around the clock, with the social listening tech most suitable for your business.