Google created the Performance Max ad type so brands can deliver the right ad to the right user at the right time, thus cutting costs and improving results. But there is a perfect science to a well-executed PMax campaign and it contains 3 components: structure, signals, assets.

Join us for this webinar, co-hosted with Google, to learn how to:

• Properly structure content to optimize PMax
• Set up campaigns that meet marketing & budget goals

• Speed up campaign success with strong Audience Signals

• Optimize media assets to boost results

Meet your Speakers

Nik Rajpal

VP of Marketing Sciences at EXCLUSIVE

Jake Conley

Agency Development Manager at Google

Laura Peterson

Director of Product Ads at EXCLUSIVE