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Hooked on Phonics has been providing families with subscription-based educational support delivered through books, activities, and interactive apps for over 35 years, helping more than 5 million children master reading and math.

Hooked on Phonics is a sophisticated business and is intensely focused on optimizing their operations and profitability. While they were proud of their in-house failed payment recovery efforts, they felt that better options existed to reduce the churn they experienced.

Learn how Hooked on Phonics was able to increase their failed payment recovery rate by over 45%, which reduced customer churn. increased customer LTV, and helped them exceed their ROI requirements by 150%