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| Virtual Conference Details |
When:
Watch it Live on Friday, April 22nd or On-Demand for 3 Months Following the Event |
Who Should Attend?
Anyone that wants to learn how to transform their marketing programs. |
Speakers:
HubSpot's CEO Co-founder
Brian Halligan
HubSpot's Marketer in Residence
David Meerman Scott
HubSpot's VP of Marketing
Mike Volpe
HubSpot's Director of Marketing
Jeanne Hopkins
HubSpot's Social Media Scientist
Dan Zarrella |
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The Internet has profoundly changed the way people learn about and shop for products. To connect with today's buyer, you need to stop pushing your message out and start pulling your customers in. The rules of marketing have changed and the key to winning is to use this change to your advantage.
According to Brian Halligan and Dharmesh Shah, HubSpot co-founders and authors of the best-selling book "Inbound Marketing",
| ...you need to create remarkable content, optimize that content (for search engines, RSS readers, and social media sites), publish the content, market the content through the blogosphere and social mediasphere,
and measure what
is working
and what is not working. |
Get Your Inbound Marketing machine up and running and generate more leads and sales.
Listen as HubSpot's Inbound Marketing experts discuss how you can transform your marketing in 2011 with content that you can produce rapidly and that people can effectively spread online, such as blog articles, white papers, videos, webinars, podcasts, and webcasts.
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