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Search Engine Optimization (SEO) is one of the most effective marketing tactics for generating leads and sales from your website. SEO can be complicated at times, and that's why companies often outsource their SEO to trained professionals. With thousands of SEO firms, how can you tell the good from the bad? In HubSpot's newest eBook: How to Spot Bad SEO Services, find out ten signs that can signal that an SEO firm is not worth the money. These include: Sign #1. Making Promises that are Too Good to be True Sign #2. Using "Black Hat" SEO Techniques Sign #3. Targeting the Wrong Keywords Sign #4. Employing Shoddy Linking Schemes Sign #5. Promising to List Your Site in Hundreds of Online Directories Sign #6. Redesigning Your Site or Creating New Pages Without 301 Redirects Sign #7. Focusing on Metadata Instead of On-Page SEO Sign #8. Creating Bad Content Sign #9. Driving Irrelevant Traffic Sign #10. Offering a One-Time Fixes with No Ongoing Maintenance Download How to Spot Bad SEO Services, and avoid wasting money on bad SEO. |
