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Where revenue is leaking, according to 270+ agencies
We surveyed marketing, digital, and creative agency leaders to uncover how they're pricing, packaging, billing, and managing cash flow in 2025. The results are eye-opening, and the report is packed with practical ways to plug the gaps.
🔺 78% of agencies don’t bill for out-of-scope work 💸 97% chase late payments 📉 63% say cash flow volatility is limiting their growth
The 2025 agency pricing & cash flow report gives you the data and tactics you need to identify hidden revenue leaks and build a more profitable, scalable agency.